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THE WHAT? Nykaa has expanded its product portfolio with the new male grooming model Gentleman’s Crew.
THE DETAILS The Gentleman’s Crew vary consists of deodorants, beard care and hair styling merchandise, with the model launching with an Argan and Tea Tree vary.
THE WHY? Vishal Gupta, Government VP of Nykaa Manufacturers, stated: “The male grooming sector is quickly evolving, and customers are keen to undertake extra refined care regimes which can be in step with their pores and skin and hair targets.”
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