[ad_1]
THE WHAT? Avon is rebranding and this time is concentrated on championing gender equality.
THE DETAILS The brand new marketing campaign was created in partnership with Wunderman Thompson, and encompasses a new world platform, visible id, and built-in advertising and marketing marketing campaign.
The inaugural marketing campaign will function London musician Hamzaa, who beatboxes whereas telling her story of discovering her ‘interior energy.’
THE WHY? The direct gross sales firm has lengthy been related to the child boomer era, nonetheless, the newest incarnation sees it pitching itself at a youthful demographic.
[ad_2]
Source_link
