Tweezerman and Disney Collaborate on New Assortment of Magnificence Instruments – WWD

Tweezerman is teaming up with Disney to launch a brand new assortment stuffed with Mickey and Minnie Mouse motifs.

“We’re thrilled to carry Disney’s timeless creativeness to our premium high quality beauty software model and are excited so as to add a contact of surprise into our shoppers’ beauty routine,” mentioned Juergen Bosse, president and chief government officer, Tweezerman Worldwide LLC. “It’s a collaboration between two historic manufacturers, we’re excited to supply a limited-edition assortment that our shoppers can treasure endlessly.”

The gathering, out Sept. 20 on Tweezerman.com and Amazon, consists of 12 merchandise for forehead, lash and nail care. Ranging in value from $7 to $28, tweezers, nail clippers, nail information and eyelash curlers that includes Mickey and Minnie’s trademark black and pink shade scheme are among the many line’s whimsical choices.

Tweezerman’s fan-favorite Slant tweezer ($24) is available in 4 cheerful Disney-themed patterns. The software’s 25-degree slanted tip is good for working towards the forehead bone, creating superior calibrated stress for consolation, management and precision.

The gathering additionally options one package unique to Amazon: the Fall in Love Petite Tweeze Set ($28), which incorporates two travel-ready pairs of Tweezerman’s Mini Slant tweezer.

Tweezerman and Disney’s collaboration commemorates the animation studio’s one hundredth anniversary.

“We’ve at all times admired the energy of the Disney model, and we’re thrilled to have Disney’s iconic Mickey Mouse and Minnie Mouse on our award-winning, extremely exact, best-in-class instruments,” Christine Pascullo, chief advertising and marketing officer of Tweezerman Worldwide, informed WWD by way of electronic mail.

The Sept. 20 launch is just the start of Tweezerman and Disney’s partnership. Additionally they have plans to debut a vacation assortment subsequent 12 months.

A number of different manufacturers together with Charlotte Tilbury, Aldo and Tommy Hilfiger have additionally collaborated with Disney in celebration of their centennial.