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THE WHAT? The household behind Clarins has upped its stake in Pai Skincare by way of its holding firm, Famille C Participations, in accordance with a report revealed by WWD.
THE DETAILS The newest funding follows the acquisition of a minority stake within the model again in 2021, as lead investor of a US$9 million Collection B funding spherical. With this majority share, the Clarins proprietor intends to spice up the clear skincare model’s e-commerce channel.
THE WHY? Prisca Courtin, CEO of Famille C Participations advised WWD, “It’s time for Pai to speed up in its nation of origin, which is the UK, and to develop in Europe.”
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