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THE WHAT? As Chinese language vacationers return to European shores, Clarins has launched Alipay+ to places in Madrid and Barcelona, enabling Asian consumers to pay through QR code, in accordance with a report revealed by ATM Market.
THE DETAILS The cost resolution won’t solely be acquainted with Asian consumers but in addition assist overcome the language barrier.
THE WHY? Cristina Sanchez, Retail Supervisor for Clarins in Spain, mentioned in press launch, per ATM Market, “Round 60 p.c of the shoppers of the Clarins personal boutiques shoppers in Spain got here from Asia earlier than the pandemic. Now we’re getting again to these ranges and providing them to pay by way of Alipay+ that connects among the hottest e-wallets in Asia, brings customers safety and ease, and we count on the combination to assist enhance of this viewers within the coming months.”
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