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THE WHAT? Supermodel Kendall Jenner has been introduced as the brand new international ambassador for L’Oréal Paris, together with her debut marketing campaign launching in September.
THE DETAILS? Jenner’s function might be main the beauty large’s make-up campaigns. As a major determine within the vogue trade, an entrepreneur, and a social media icon, she is a job mannequin for her era.
THE WHY? The collaboration represents a major milestone for Jenner, who expressed pleasure about becoming a member of a “sisterhood of robust, highly effective girls.” This chance permits her to embody and promote the model’s core values, marking a “full-circle second” for her profession.
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