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Date: Wednesday, 2 August 2023
Instant launch
FREEMANS LAUNCHES BRAND STUDIO AND CALLS OUT FOR MORE TO JOIN ‘THE FASTEST GROWING’ DIGITAL DEPARTMENT STORE
- Unique and multi-retailer choices accessible for manufacturers massive or small.
- Freemans invitations functions for its coveted third-party manufacturers partnership.
- Classes embrace, style, house, magnificence, electricals, sports activities and gifting.
- Be part of prime names together with Wrangler, Apple, Elizabeth Arden, Radley London, Monsoon, Joe Browns.
- Buyer numbers soar during the last two years by over 65 per cent.
DYNAMIC manufacturers are being a provided an thrilling alternative to extend each their gross sales and profile by becoming a member of the UK’s fastest-growing division retailer. On the identical time the Bradford-based on-line retailer launched Brand Studio a brand new idea to focus on the intensive vary of third occasion manufacturers which are accessible throughout style, house and wonder.
Freemans, which has seen stellar development of 65 per cent during the last two years to with buyer numbers exceeding a million, because it transitioned from ‘paper’ to a digital division retailer, has opened its third-party manufacturers programme, providing coveted locations on the retailer’s roster.
The pitch is open to manufacturers no matter their dimension, providing a novel alternative for up-and-coming labels to work alongside established, big-brand names.
Present third-party manufacturers partnering with Freemans embrace Adidas, Apple, Elizabeth Arden, Disney, Seasalt, Joe Browns, Mango, Monsoon, Cornwall, Wrangler, Dune, Superdry, New Steadiness and G-Star to call however just a few.
New joiners for Summer time 23 vary embrace Joules, Radley London, Seasalt Cornwall and Villeroy & Boch -with gross sales for the client favourites already trending throughout the location.
And throughout Magnificence, which as seen gross sales soar 33% within the 5 months to Could 23, new manufacturers embrace Max Issue, Rimmel and Gatineau.
Freemans is providing potential locations to manufacturers both as exclusives or on commonplace third-party contracts.
To go with the retailer has plenty of highly-successful personal label exclusives, together with Lascana, Aniston, Bon Prix, Kaleidoscope, STAR Julien Macdonald, Love Mark Heyes, Abigail Aherne, Siobhan Murphy, and Henry Holland.
Linda Quinn, chief merchandising officer at Freemans, mentioned: “It is a distinctive alternative for formidable manufacturers to showcase their merchandise with the assist of one of many UK’s best-loved retailers. We serve greater than 1,000,000 prospects every year, so we’ll carry your product to new prospects in new markets.
“Freemans provides prospects entry to a improbable number of each established and rising manufacturers, serving to us on our journey to be the nation’s digital division retailer of selection.”
On the launch of Model Studio, Richard Cristofoli, Chief Buyer Officer added: “Model Studio highlights the intensive vary of fantastic third-party manufacturers which are curated to enrich our unique collections and partnerships.
“Any new model accomplice comes on board realizing their product provide will likely be underpinned by our free supply and returns promise alongside quite a lot of versatile methods to pay.”
Freemans additionally presents vary of cost phrases which are designed to nurture and assist rising manufacturers, making it easy for brand new corporations to forge a profitable partnership.
Manufacturers desirous to pitch merely e mail: brandcall@fgh-uk.com
ENDS
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